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Одежда и человек: как вещи отражают личность и влияют на мышление

«Встречают по одежке» – гласит всем известная поговорка. Внешнему виду в любом обществе отводится важная роль. Ведь именно он формирует то или иное мнение о человеке.

Но задумывались ли вы, какое воздействие одежда оказывает на самого носителя? Помимо практических функций, вещи имеют способность влиять на настроение и поведение личности. Не стоит недооценивать элементы гардероба. Ведь не только мы формируем индивидуальный стиль, но и он нас. 

Источник: https://media.gq.com.mx/photos/618d8ba26a6e6712bf9ef5ef/16:9/w_2560%2Cc_limit/errores-al-comprar-ropa-de-hombre-en-rebajas-y-descuentos.jpg

Одежда и эмоции

Вещи, которые надевает человек, не просто формируют мнение окружающих. Они меняют отношение личности к себе.

Одежда формирует чувство не- или комфорта и уровень уверенности. Неприятная ткань или непривычные оттенки вряд ли помогут быть более раскрепощенным. Строгий костюм вместо любимых широких джинсов сковывает и мешает вести беседу. Подобранный в спешке или по совету подруги образ не вызывает удовлетворения. И вот предвкушение от долгожданного свидания сменяется мыслями о внешнем виде, лишней складке или неудобном топе.

Ощущение неудобства точно также скажется на самовосприятии и оценке окружающих. Ведь люди подсознательно считывают настроение, которое транслируют надеваемые вами вещи. Поэтому очень важно одеваться и удобно, и уместно.

Enclothed cognition, или ««одежествлённые» способности»

Далеко не всегда мы способны оценить уровень влияния элементов гардероба на наше мышление. Вам знакома ситуация, когда человек просит знакомого дать померить очки? В этот момент он не просто выглядит более умным или солидным, но и чувствует себя таковым. Хоть и на минуту, но его мимика, манера речи меняется.

Подобное прослеживается и в повседневной жизни. В домашней одежде и нарядном костюме вы чувствуете себя по-разному. Меняется и уровень энергии. В 2012 году профессора американской Школы менеджмента Kellogg Адам Галинский и Адам Хэйо провели эксперимент. Двум группам людей выдали одинаковые белые халаты, после чего предложили пройти одинаковый тест. Первой сообщили, что элемент гардероба принадлежит художникам, а члены другой были уверены, что халаты врачебные. И именно вторая группа наиболее успешно справилась с заданием. После специалисты предложили термин «enclothed cognition». Его суть заключается в том, что состояние человека изменяется в зависимости от выбранного наряда.

Это положение подтверждает профессор Университета Хартфордшира Карен Пайн в книге Думай, что надеваешь: Психология моды. Психолог утверждает: «Когда мы надеваем какую-либо вещь, то неосознанно начинаем отождествлять себя с ней, перенимать определенные ее характеристики». Она также описала эксперимент. Студентам предложили надеть футболку с логотипом Супермена. Герой одноименного фильма отличается особыми способностями и силой. Ребята отметили, что в течение дня чувствовали себя более самоуверенными и умными, чем обычно. Это показали и итоги пройденного ими теста, результаты которого оказались лучше, чем у их одноклассников.

Источник: https://danceon.ru/wp-content/uploads/2/8/5/285cff2982bc1d171f1d67177b06c67b.jpeg

Одежда как источник эмоций. Символизм вещи

Посещение магазинов одежды положительно отражается на психологии большинства людей. Шоппинг считается отличным способом в борьбе с подавленным состоянием. Разнообразие текстур и цветов помогают отвлечься от ненужных мыслей. Нейрофизиолог из Университета Имори Грегори Бернс отмечает, что примерка понравившихся вещей, в которой человек ранее себя не видел, «показ мод» в примерочной поднимают настроение.

Людям также свойственно наделять вещи особым смыслом. С некоторыми элементами гардероба человека связывают воспоминания, ощущения, которые оказывают влияние на его состояние. Шляпка и легкая юбка не характерны стилю, но напоминают об отдыхе на море. Любимый, хоть уже и ненужный, потертый домашний костюм дарит ощущение уюта и не даёт менять свой образ. Расставание с этими вещами кажется равносильным избавлению частички себя.

Почему так происходит? Ответ прост. Наши мозг и тело связаны: предмет гардероба, который вы цените, помогает избавиться от негативных эмоций. А неподходящий – усиливает их. Приятная материя расслабляет, интересный принт цепляет взгляд. Напротив, колючая ткань, кроме связанных любимой бабушкой носочков, лишь раздражает.

Психология цвета

Каждый цвет имеет значение или ассоциацию. Именно поэтому с временем года, событием человек связывает особую цветовую палитру. С помощью оттенка вещи возможно и изменить настроение. Эта методика называется цветотерапией.

Одежда воспринимается нами как своеобразная защитная оболочка, поэтому многие люди подсознательно выбирают базовые тона: синий, белый, черный. Такая палитра дает возможность собрать красивый аутфит, но позволяет не выделяться, чувствовать себя комфортно и защищенно. Пастельные оттенки помогают оставаться более спокойным.

Другие же люди любят яркие ткани и аксессуары, тем самым поднимают настроение не только себе, но и окружающим. Человек, который выбирает подобные тона, неосознанно берет их энергию. Так красный цвет провоцирует возбуждение психики, фиолетовый же помогает снять напряжение. А творческие личности наполняются вдохновением и воодушевлением от желтой одежды.

Нельзя точно сказать, как повлияет тот или иной цвет, вещь на отдельного человека. Психика индивидуальна, и кардинально поменять жизнь элемент гардероба не может. Но точно можно сказать, что одежда влияет на самоощущение, внутреннюю культуру и здоровье, меняет приоритеты и вкусы личности.

Автор: Первухина Анна

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